Qlever Tech, the provider of corporate data services, announces that it has obtained a specialization in the Retail category from Qlik, a world leader in the platform development for business intelligence.

Qlik's industry specialization is an addition to its partnership status. It confirms that the specialists of Qlever have experience in creating BI-solutions, which are among the best practices of business analytics application in retail.

The data analysis platform developed by Qlik is versatile - it is used in different industries and for varied business functions, including finance, sales, HR, marketing, supply chain. Best practices in business analytics are applied in each industry.

"Best practices are spreading within an industry faster than outside," says Dmitry Kiselev, CEO of Qlever Tech, "companies see what competitors are using and how they are doing it. Today retail companies have a lot of data, all leaders without exception analyze it one way or another. Players have two questions facing them. The first is how to get more value out of their data. The second question is how to extend the use of data to new business functions. The easiest way to find answers is to look for them in the best practices".

Some of the tasks that companies and organizations traditionally solve with the help of business analytics systems have no industry specifics and, accordingly, do not require industry expertise. These can be such tasks as management reporting, interactive visualization of data and dependencies, forecasting, search for relationships. Often they can be solved by in-house IT specialists of companies without involvement of third party consultants. An IT specialist is only required to demonstrate a basic knowledge of data handling and a willingness to understand what the technical features of business intelligence platforms are.

However, today, working with data can bring business much more benefit than solving individual tasks. Business analytics allows you to start using objective data to manage all key business functions. These functions include assortment, warehousing, supply chain management and marketing. Without the analytical data provided by BI-systems, it is impossible to build a system to manage a large number of personnel.

"Today the task of an external data consultant is not only to extract information from accounting systems and turn it into charts and dashboards," says Dmitry Kiselev,"we are ready to tell the customer what the value of each of the indicators for his business is, what other accounting systems need to be connected to increase this value. We see that market leaders today at all levels of management make decisions based on analytics".

Currently, BI solutions in the retail industry are mainly used by companies to analyze their own corporate data. The sources of this data are systems that store information about the state of the warehouse, personnel, financial plans. However, data that companies receive from external sources, such as independent providers, is already increasingly being used. For example, it may be demographic data, data for geo-analysis.